ABOUT ME

My creative journey began early, from the moment I could hold a pencil. Not only did art give me space for self-expression during the toughest moments of my life, it also led to me meeting some of my closest friends and gaining self confidence. I owe a debt of gratitude to the teachers, mentors, and friends who consistently believed in me.

Taking the leap of faith into the world of graphic design has been the best thing I’ve done and things have only been looking up. I am not only grateful for the opportunities that I have been given, but also to everyone who saw something in me even when I couldn’t myself and pushed me to chase after my dreams.

When I’m not designing, I love exploring other creative ventures for the sake of self-expression and hanging out with close friends and my dogs. :)

UNLV AIGA MEMBERSHIP DIRECTOR FROM JUN
2022 TO MAY 2024

FREELANCE ARTIST SINCE 2015, EXPERIENCE WITH
OVER 100 CLIENTS

EXPERIENCE WORKING WITH NOTABLE COMPANIES
ON THE LAS VEGAS STRIP

EXPERIENCE WORKING WITH ONE OF THE BIGGEST SPORTS TEAM - THE VEGAS
GOLDEN KNIGHTS

WORK EXPERIENCE

  • -Supported partnership sales, strategy, and activation teams with sponsor-related design projects, including proposals, presentations, and client-related images/documents.

    -Conceptualized new sales assets and created final artwork, including live activation spaces (environmental design), to enhance sales efforts.

    -Collaborated with the Marketing/Design Team to ensure brand consistency across all Vegas Golden Knights assets.

    -Contributed to $42 million in sales revenue through effective design and support.

    -Developed brand guides, file management systems, and collaborative mockup libraries to streamline processes as well as standardized templates for corporate materials, including a Capabilities Deck.

    -Proficient in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Microsoft Suite (PowerPoint, Word, Excel) for creating editable materials.

    -Strong expertise in layout design, infographics, web, social media, with a keen eye for detail and ability to meet deadlines.

    -Maintained clear communication with multiple departments, adhering to the "Knights Code" while embracing a collaborative, high-integrity approach.

  • -Created persuasive global partnership sales materials and presentations to attract potential partners.

    -Designed promotional collateral to effectively promote team events and initiatives.

    -Developed graphics for in-stadium signage to enhance the fan experience and maintain a consistent visual identity.

    -Ensured brand consistency by meticulously managing copy and trademark usage across all materials.

    -Collected and organized photographs for corporate partnership needs, enhancing marketing and partnership efforts.

    -Reviewed and implemented design and copy corrections to maintain material quality and professionalism.

    -Demonstrated the ability to meet tight deadlines and adapt to changing priorities in a dynamic work environment.

  • -Plan and execute empirical research activities to explore various aspects of UX design, including visual communication, digital technology, and design management.

    -Utilize qualitative and quantitative research methods to gather insights into user behavior and preferences.

    -Continuously evaluate and refine UX research methodologies to ensure their effectiveness and relevance.

    -Advocate for user-centric UI design principles and contribute to the development of intuitive and user-friendly interfaces.

  • -Collaborate with the Office of Online Education team to design and produce visually appealing multimedia content that supports online courses, such as infographics, graphics, and interactive media.

    -Assist with the creation of multimedia assets that align with the brand image and visual identity of UNLV, ensuring consistency and professionalism.

    -Provide technical support to faculty and students for the use of graphic design tools and resources, contributing to the success of online courses.

  • -Collaborate with the Marketing team to bring design ideas to life and ensure they align with our brand image.

    -Create visually appealing web graphics, marketing collateral, and social media graphics that effectively communicate the intended message.

    -Develop engaging and relevant graphics for email blasts that increase open rates and click-through rates.

    -Select and retouch images for use in marketing campaigns, ensuring they align with the company's brand image and message.

    -Provide assistance to the marketing team on current and upcoming initiatives as needed, demonstrating flexibility and adaptability.

  • -Design and develop high-quality signage solutions for a variety of clients and industries

    -Utilize cutting-edge design software and tools to create visually striking signage concepts, prototypes, and final products that exceed client expectations.

    -Stay up-to-date with industry trends and developments, and continually seek out new and innovative ways to create effective and impactful signage designs.

    -Manage projects from start to finish, from initial concept and design to final installation and delivery, ensuring timely and cost-effective completion while maintaining a high level of quality and attention to detail.